Luis Torres

Posted: Jan 18, 2020



Luis Torres, Humanity in Everything LLC Winebusinessacademy.com Founder (2015) GO-Wine Co-Founder and Chief Marketing and Sales Officer 2016 to present. Luis is an internationally renowned, bilingual, WSET Advanced Certified instructor. He is highly acclaimed by his clients and peers alike for his interactive, motivational, speaking style.

He leads his business vision with a distinctive background in wine supply, distribution and on-and off-premise professional development with his Wine Business Academy. He has educated over 100,000 trade members around the globe.

In 2001, Luis co-founded The Academy of Wine and Service Excellence. Between 2002 and 2015 Luis directed the education programs for some of the largest wine manufacturing firms including Allied Domecq Wines, Beam Wine Estates alongside Evan Goldstein, and at Constellation Brands and alongside some of the great Masters of Wine in the world. In 2015 he co-founded the Wine Business Academy and in 2016 he co-founded Go-Wine.com a digital marketing and direct to consumer platform. 

In 2018-2019 he co-founded the Climate of Wine Leadership initiative in conjunction with CHRAND MARKETING and David Furer Consults. In 2020 he launched an innovative digital sales strategy Wine and Dine onLine, The Digital Endcap, and The Virtual Wine Cellar to serve the retail, restaurant, and winery community. 

For 2021 Luis Torres will host a distinguished panel at the Wine Future 2021 Summit  to be held from February 23-26.

He is joined by a world-class team of collaborators from the trade marketplace and virtuosos from the information technology sector.

Luis Torres
Global President HIE LLC
CMO/CSO GO-WINE.COM/Wine Business Academy
WSET Advanced Certified
www.WineBusinessAcademy.com
LinkedIn - Luis Torres

Luis Torres Articles


 

About Wine Business Academy

Wine Business Academy Services

  • Professional Development Curriculum, for Restaurants, Distributors and Consumers Groups (online or in person).

  • Professional Development Topics include but not limited to:
    • Exceptional curriculum on Food and Wine for Professionals and Consumers
    • Wine, Beer, and Spirits Education
    • Raising guest engagement & satisfaction scores
    • Effective business execution techniques and sales
    • Effective and efficient service
    • Selling and consumer engagement
    • Psychosocial skills
    • Connecting skill sets to performance
    • Wine, Beer, and Spirits Education
    • Special Topics: Barrel Theory, Viticulture, Wine production
  • Brand Development and Marketing Strategy
    • Setting realistic objectives
    • Creating effective business tactics
    • Taking past marketing failures into account
    • Improving performance
    • Identifying the most important ways to grow your brand
    • Digital Marketing and Social Media
    • The mobile world
    • Web consulting focused on the food and beverage industry



Wine Business Academy is affiliated with Humanity In Everything LLC



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